An Exploratory Study on Social Media in China

Li Li (), Siming Zheng () and Zihao Wang ()
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Li Li: University of Surrey
Siming Zheng: Dongbei University of Economics and Finance
Zihao Wang: Dongbei University of Economics and Finance

A chapter in Information and Communication Technologies in Tourism 2015, 2015, pp 255-267 from Springer

Abstract: Abstract The research explores the use of three most popular social media (SM) websites in tourism-related activities in China. It identifies how Chinese use SM to share information about, and personal evaluation of, destinations, tourism products, itineraries of travel, visa and currency exchange. The SM sites provide Chinese users a space for open communication and freely exchange of ideas, emotions and cognitive insights into travel, life and being. The technology also offers them a new way of socialising with each other. The paper argues that SM should not be only regarded as information communication channels, but also a creator and a shaper to forge what tourism is in the contemporary societies.

Keywords: Social media; Tourism; China (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-319-14343-9_19

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DOI: 10.1007/978-3-319-14343-9_19

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