Advocacy Circle—Develop Your Brand

Laura Mattia ()
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Laura Mattia: University of South Florida

Chapter Chapter 12 in Gender on Wall Street, 2018, pp 149-164 from Springer

Abstract: Abstract I met Elizabeth at a local FPA chapter meeting. She has been a member of a peer-to-peer group that has been operational for over twenty years. Elizabeth is in the long-term care field, which is the one area of financial services where women had an earlier penetration. Since women live longer than men, they recognize long-term care as primarly a female concern.

Keywords: Long-term Care Field; Female Concern; Early Penetration; Advocacy Circles; Circle Members (search for similar items in EconPapers)
Date: 2018
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-319-75550-2_12

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DOI: 10.1007/978-3-319-75550-2_12

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