The Beginnings of TRI*M — a Personal Account

Ian Jarvis

Chapter 1 in From Customer Retention to a Holistic Stakeholder Management System, 2008, pp 1-7 from Springer

Abstract: Abstract For those of us who work with TRI*M every day, in some cases for many years, it is perhaps difficult to imagine a world without TRI*M! It is just there, and seems to have been there for ever — although, of course, it didn’t exist until Jo Scharioth invented it nearly 20 years ago.

Keywords: Customer Satisfaction; Customer Relationship Management; Quality Element; Quality Item; Fast Group (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-540-77430-3_1

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DOI: 10.1007/978-3-540-77430-3_1

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