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From Prototype to Exploitation: Mobile Services for Patients with Chronic Lower Back Pain

E. Fielt, R. Huis In’tVeld and M. Vollenbroek-Hutten
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E. Fielt: The Research Cluster Networked Business group of Telematica Instituut
R. Huis In’tVeld: Roessingh Research and Development
M. Vollenbroek-Hutten: The Research Cluster Technology Assisted Pain Rehabilitation at Roessingh Research and Development

Chapter 16 in Mobile Service Innovation and Business Models, 2008, pp 269-281 from Springer

Abstract: Many research and development projects that are carried out by firms and research institutes are technology-oriented. There is a large gap between research results, for instance in the form of prototypes, and the actual service offerings to customers. This becomes problematic when an organization wants to bring the results from such a project to the market, which will be particularly troublesome when the research results do not readily fit traditional offerings, roles and capabilities in the industry, nor the financial arrangements. In this chapter, we discuss the design of a business model for a mobile health service, starting with a research prototype that was developed for patients with chronic lower back pain, using the STOF model and method. In a number of design sessions, an initial business model was developed that identifies critical design issues that play a role in moving from prototype toward market deployment. The business model serves as a starting-point to identify and commit relevant stakeholders, and to draw up a business plan and case. This chapter is structured as follows. We begin by discussing the need for mobile health business models. Next, the research and development project on mobile health and the prototype for chronic lower back pain patients are introduced, after which the approach used to develop the business model is described, followed by a discussion of the developed mobile health business model for each of the STOF domains. We conclude with a discussion regarding the lessons that were learned with respect to the development of a business model on the basis of a prototype.

Keywords: Business Model; Chronic Lower Back Pain; Mobile Service; Mobile Health; Body Area Network (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-540-79238-3_16

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DOI: 10.1007/978-3-540-79238-3_16

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