Institutional Context for IT Use in the Automotive Industry: A Case Study on the Market Leader in India’s Passenger Vehicle Sector

Vinnie Jauhari ()
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Vinnie Jauhari: Hp Labs Open Innovation Office

Chapter 4 in Technological Innovation Across Nations, 2009, pp 65-93 from Springer

Abstract: Abstract This study explores the use of IT in the automotive industry. It examines the institutional context of India’s passenger vehicle sector by conducting a value chain analysis of the automotive industry. Additionally, the usage of IT at Maruti Udyog, India’s market leader in the passenger vehicle sector, is investigated. The study evaluates to what extent IT has contributed to Maruti Udyog’s market growth in India and in other, similar countries.

Keywords: Supply Chain; Automotive Industry; Supply Chain Management; Institutional Context; Supply Chain Network (search for similar items in EconPapers)
Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-00158-1_4

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DOI: 10.1007/978-3-642-00158-1_4

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