Value-Based Management of the Innovation Portfolio
Ulrich Pidun ()
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Ulrich Pidun: The Boston Consulting Group
A chapter in Innovation and International Corporate Growth, 2010, pp 281-297 from Springer
Abstract:
Abstract Irrespective of the current economic turmoil, growing through innovation will remain at or near the top of most companies’ agendas. In a recent survey among nearly 3,000 executives from around the world, two thirds of the respondents considered innovation one of their three most important strategic priorities and expected rising spending on innovation over the medium term (Andrew, Haanaes, Michael, Sirkin, & Taylor, 2008).
Keywords: Portfolio Selection; Innovation Management; Innovation Project; Project Portfolio; Portfolio Approach (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-10823-5_17
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DOI: 10.1007/978-3-642-10823-5_17
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