Fieldwork Monitoring in Telephone Surveys

Patrick Schmich and Franziska Jentsch
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Patrick Schmich: The Robert Koch Institute
Franziska Jentsch: The Robert Koch Institute

Chapter 19 in Telephone Surveys in Europe, 2011, pp 295-313 from Springer

Abstract: Introduction In Germany, the telephone as a mode is still most commonly used for collecting quantitative data in empirical market and social research (e.g. www.adm-ev.de ). Although a number of problems – such as declining response rates (e.g. Curtin et al. 2005) and a constantly changing telecommunications market – make it necessary to try out new access routes (e.g. online surveys), and although these are increasingly being used, there is a lack of methods for generating samples for representative online surveys (Faas 2003, Couper and Coutts 2006, AAPOR 2010). While online surveys are a quick and inexpensive instrument (for example, for questioning the members of an access panel), telephone and randomly generated samples for telephone surveys still play an important role for low-cost, population-based representative surveys.

Keywords: Telephone Survey; Phone Number; Telephone Number; Late Shift; Target Person (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-25411-6_19

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DOI: 10.1007/978-3-642-25411-6_19

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