Integrated Management of Piracy Intelligence
Oliver Gassmann (),
Angela Beckenbauer () and
Sascha Friesike ()
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Oliver Gassmann: Universität St. Gallen
Angela Beckenbauer: Universität St. Gallen
Sascha Friesike: Alexander von Humboldt Institut für Internet und Gesellschaft
Chapter 5 in Profiting from Innovation in China, 2012, pp 89-102 from Springer
Abstract:
Abstract In many firms, the IP management is an isolated unit with little contact with the daily business. Yet, the management of IP protection, the identification of piracy and the application of countermeasures require the involvement of many roles within the organization. Since IP departments are often organized as central units in a firm and are responsible for all IP management tasks and related services, the requirements of an integrated protection system are not met. In most organizations, an integrated management approach that involves different departments to identify and counteract IP threats is missing. The need for such an approach is often only realized after the occurrence of an infringement or serious IP threat.
Keywords: Fraudulent Action; Sales Personnel; Compensation Damage; Customer Benefit; Continuous Improvement Process (search for similar items in EconPapers)
Date: 2012
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-30592-4_5
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DOI: 10.1007/978-3-642-30592-4_5
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