The Real Estate Investment Strategy on the Case of SUNING Appliance Group

Mingxuan Yu () and Zilong Wang ()
Additional contact information
Mingxuan Yu: Renmin University of China
Zilong Wang: Renmin University of China

Chapter Chapter 53 in Proceedings of the 17th International Symposium on Advancement of Construction Management and Real Estate, 2014, pp 513-524 from Springer

Abstract: Abstract In China, it is widely recognized that real estate investment can provide long-term profit from which three generations of the family may obtain a benefit. Since the ancient times, the real estate investment has been one of the most popular ways of personal investment. Present research on real estate investment in our country is restricted to insurance companies. A large number of the top 500 enterprises invest in real estate distinctively. Why are so many companies zealous in the investment? How real estate investments benefit companies? This paper is expected to provide solutions through the case study of SUNING Group Co., Ltd.

Keywords: Business; real; estate; investment; strategy; choice (search for similar items in EconPapers)
Date: 2014
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-35548-6_53

Ordering information: This item can be ordered from
http://www.springer.com/9783642355486

DOI: 10.1007/978-3-642-35548-6_53

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().