Reform and Innovation of Development of Enterprise Electronic Commerce in Management

Yan Li (liyanzzti@163.com)
Additional contact information
Yan Li: Zhongyuan University of Technology

Chapter Chapter 117 in The 19th International Conference on Industrial Engineering and Engineering Management, 2013, pp 1111-1119 from Springer

Abstract: Abstract In order to improve the ability of innovation of electronic commerce on management the paper proposes the method and measure on management. Firstly the establishment and implementation customer relates management in electronic commerce is debated. Then the method on human resource for electronic commerce is proposed. In the production the changing the mode of production to satisfy customer’s need is given. Then the traditional marketing and network marketing is proposed for the electronic commerce. Lastly the conclusion is given.

Keywords: Electronic commerce; Reform and innovation; Management (search for similar items in EconPapers)
Date: 2013
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-38427-1_117

Ordering information: This item can be ordered from
http://www.springer.com/9783642384271

DOI: 10.1007/978-3-642-38427-1_117

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla (sonal.shukla@springer.com) and Springer Nature Abstracting and Indexing (indexing@springernature.com).