Industry Standard Modular Innovation Trap: Causes and Avoiding Strategies

Jun Liang ()
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Jun Liang: Business School of Shandong University

Chapter Chapter 157 in The 19th International Conference on Industrial Engineering and Engineering Management, 2013, pp 1479-1485 from Springer

Abstract: Abstract Many scholars only see the positive role of the modular innovation network to the industry-standard innovation and ignore the existence of modular innovation trap. In fact, the latecomer companies often easily fall into the trap of modular innovation. The reason is the companies do not recognize the essence of the modular innovation networks, cannot handle the monopoly, competition and cooperation relationship between their own, the systems integrator and other module suppliers. For the module with a relative disadvantage technical capabilities must adjust its innovation strategies, correctly handle the competition and cooperation relationship with other module suppliers, and on the basis of that, compete and cooperate with the system integrators and effectively avoid the trap of modular innovation.

Keywords: Industry standards; Modular innovation; Latecomer companies; Trap; Avoid strategies (search for similar items in EconPapers)
Date: 2013
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DOI: 10.1007/978-3-642-38427-1_157

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