The Research of Integrating ERP and E-commerce for Printing Enterprises

Biyu Qin ()
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Biyu Qin: Beijing Institute of Graphic Communication Beijing

A chapter in LISS 2013, 2015, pp 1311-1317 from Springer

Abstract: Abstract More and more printing Enterprises make use of ERP system and E-commerce platform with the fierce market competition in the printing enterprise. The relationship between E-commerce and ERP systems is the same as the relationship between frontend application and backend application that also the relationship is closely related to the external and internal. If the E-commerce is disconnected with the back-office ERP system, it will lead to build two mutually isolated systems which possess their alone key information and data. The integration ERP with E-commerce aimed at linking the partially flexible information of two systems together so that the two systems can complement each other and can play an integral role. Furtherly, the integration ERP with E-commerce can make the internal and external information fluent and enhance the competitiveness of enterprise and promote the development of enterprises.

Keywords: E-commerce; Network Interactive Marketing; Printing Enterprise; ERP; Integration (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-642-40660-7_197

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DOI: 10.1007/978-3-642-40660-7_197

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