Research Design for Empirical Study

Nadine Scholz ()
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Nadine Scholz: University of Manchester

Chapter 4 in The Relevance of Crowdfunding, 2015, pp 33-43 from Springer

Abstract: Abstract Looking at the increasing number of Crowdfunding platforms in combination with the disproportional increase in global Crowdfunding volumes (see Appendix A), its significance for innovation seems unambiguous. However, the impacts of Crowdfunding on new product implementation and innovation adoption are not yet adequately researched. This stems from the novelty and diversity of the very young phenomenon as well as the few studies conducted on this topic.

Keywords: Innovation Process; Innovation Diffusion; Innovation Adoption; Campaign Performance; Innovation Implementation (search for similar items in EconPapers)
Date: 2015
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DOI: 10.1007/978-3-658-09837-7_4

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