Data Science and Revenue Management

Curt Cramer () and Andreas Thams ()
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Andreas Thams: University of Applied Sciences Worms

Chapter 7 in Airline Revenue Management, 2021, pp 71-112 from Springer

Abstract: Abstract “Being data-driven” has been touted by management consultants and the business press as a cure-all for business challenges for several years now. But what exactly does it mean? Any modern manager has access to a plethora of reports and dashboards that they happily use to point out their performance or the improvement needs of others.

Date: 2021
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DOI: 10.1007/978-3-658-33721-6_7

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