Implementation Planning

Ulrich Gartner
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Ulrich Gartner: Gartner Communications

Chapter 10 in Corporate Communications In Restructuring Phases, 2021, pp 145-156 from Springer

Abstract: Abstract After the structural prerequisites and instruments for successful communication have been created and a strategy for achieving one’s own goals has been developed, the next step is to plan the operational steps for implementing the strategy. This is what this chapter deals with.

Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-658-34626-3_10

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DOI: 10.1007/978-3-658-34626-3_10

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