Planning the Process

Heino Hilbig
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Heino Hilbig: Mayflower Concepts

Chapter 6 in Shaping the Future of Your Business, 2022, pp 153-161 from Springer

Abstract: Abstract Strategies for future business must be regularly reviewed and updated. This requires a systematic approach to identifying the right and important data from the market environment, making credible assessments of future developments, developing strategies on this basis and subjecting them to a stress test before activation. This chapter describes how to do this. Keep in mind, however, that you can detect many small changes in the market only through regular review. So in addition to these tools, you also need continuity for the process.

Date: 2022
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DOI: 10.1007/978-3-658-35349-0_6

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