From Stationary Retail to Intelligent Retail

Gerrit Heinemann
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Gerrit Heinemann: Hochschule Niederrhein

Chapter 1 in Intelligent Retail, 2023, pp 1-19 from Springer

Abstract: Abstract Since COVID-19, all predictions about the future of stationary retail have become invalid. All forecasts about structural changes in retail are becoming reality faster than experts were previously able to predict. Like a fire accelerator, the virus makes it clear that it is not subsidies that can save the retail trade, but intelligent action. Whether stationary retail still has a chance at all is currently a matter of debate. In any case, stationary forms of operation embody the older formats in the wheel of retailing. In contrast, e-commerce and online retailing are seen more as innovators.

Date: 2023
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DOI: 10.1007/978-3-658-38316-9_1

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