Best Practices in B2B eCommerce

Gerrit Heinemann
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Gerrit Heinemann: eWeb Research Center

Chapter 4 in B2B eCommerce, 2023, pp 163-178 from Springer

Abstract: Abstract The B2B eCommerce best practices presented here were identified through online research. Most of the best practices are either winners of various competitions or clients of the multi-award-winning digital agency “Kommerz – The Frontend Company GmbH” from Essen, which specializes in B2B shops. All of the shop examples presented are characterized by above-average usability criteria. The data, facts and figures for the examples shown were largely taken from the current annual reports (2018/2019), Wikipedia or information on the websites and from the press.

Date: 2023
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DOI: 10.1007/978-3-658-38528-6_4

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