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Persona-Fachbegriffe einfach erklärt

Stefan Rippler ()

Chapter Kapitel 15 in Das Persona-Prinzip, 2022, pp 147-150 from Springer

Abstract: Zusammenfassung Entwickelt man datenbasierte Candidate Personas, wimmelt es von Methoden, Werkzeugen und Theorien. Dieses Glossar erklärt sie kurz und verständlich.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-658-38979-6_15

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DOI: 10.1007/978-3-658-38979-6_15

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