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Aufmerksamkeit und Interesse

Günter Umbach
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Günter Umbach: Healthcare Business Expert

Chapter 10 in Erfolgreich als Medical Advisor und Medical Science Liaison Manager, 2025, pp 83-87 from Springer

Abstract: Zusammenfassung Wie man Aufmerksamkeit, Interesse und Neugierde wecken kann: je überraschender, je örtlich näher, je zeitlich näher, je anschaulicher und je visuell attraktiver, umso interessanter wird die Nachricht.

Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-658-46224-6_10

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DOI: 10.1007/978-3-658-46224-6_10

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