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Jonas Rashedi () and Dirk Rohweder ()
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Jonas Rashedi: Rashedi Consulting GmbH
Dirk Rohweder: Teavaro GmbH

Chapter 10 in Das Online-Targeting der Zukunft, 2026, pp 155-156 from Springer

Abstract: ZusammenfassungDas Kapitel fasst die wesentlichen Erkenntnisse zusammen und leitet basierend auf einer Analogie Erfolgsfaktoren für das Targeting ab.

Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-658-49831-3_10

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DOI: 10.1007/978-3-658-49831-3_10

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