Overall Assessment of Strategies and Strategic Projects

Rudolf Grünig and Richard Kühn
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Rudolf Grünig: University of Fribourg
Richard Kühn: University of Bern

Chapter 22 in The Strategy Planning Process, 2015, pp 247-251 from Springer

Abstract: Abstract The recommended planning process breaks down a problem into a number of sub-problems, which are tackled one after the other or in parallel. This means that strategies and strategic projects are developed and assessed individually. In Sub-step 3.1 (see Chap. 14 ), for example, corporate strategy options are developed and assessed.

Keywords: Strategy Planning Project; Corporate Strategy; Heuristic Loop; Above-average Growth; Final Assessment (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-662-45649-1_22

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DOI: 10.1007/978-3-662-45649-1_22

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