Implementation of business models

Bernd W. Wirtz

Chapter 4 in Business Model Management, 2011, pp 215-227 from Springer

Abstract: Abstract Within the context of business model management, the implementation of business models follows the business model design process. The result of the design process is an integrated business model that contains all nine partial models, and serves as a construction plan for implementation. Practical implementation takes place on the partial model level and ends with the complete implementation of the business model.

Date: 2011
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DOI: 10.1007/978-3-8349-6566-0_12

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