Introduction

Dirk Buchta, Marcus Eul and Helmut Schulte-Croonenberg

A chapter in Strategic IT Management, 2010, pp 11-14 from Springer

Abstract: Abstract What value does IT provide for the company? This has been the key question for IT managers and decision-makers at board level since technologization began. From the introduction of the first automated data processing systems to integrating value chains across enterprises, the potential of IT to generate benefit and, in the final analysis, generate value for companies has grown in leaps and bounds.

Keywords: Business Process; Customer Relationship Management; Corporate Strategy; Board Level; Financial Service Provider (search for similar items in EconPapers)
Date: 2010
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-8349-8823-2_1

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DOI: 10.1007/978-3-8349-8823-2_1

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