How GAP Engaged with Its Stakeholders
N. Craig Smith (),
Sean Ansett and
Lior Erez
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N. Craig Smith: INSEAD
Sean Ansett: At Stake Advisors Ltd
Lior Erez: PGTA in Human Rights, UCL
Chapter 11 in Managing Sustainable Business, 2019, pp 213-226 from Springer
Abstract:
Abstract Back when protesters were targeting the company, the Gap realized that it needed to overhaul the way it interacted with its critics. So the company launched a strategy of stakeholder engagement.
Keywords: Stakeholder Engagement; Child Labor; Women Working Worldwide; Child Labour Incidence; Ethical Trading (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-94-024-1144-7_11
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DOI: 10.1007/978-94-024-1144-7_11
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