What Are the Strategies of Australia’s Universities? Objectives

Timothy Devinney () and Grahame Dowling ()
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Timothy Devinney: Alliance Manchester Business School
Grahame Dowling: University of Technology

Chapter 8 in The Strategies of Australia’s Universities, 2020, pp 133-141 from Springer

Abstract: Abstract To cater to a grand vision and multiple missions, universities have an assortment of impressive objectives. The key problem with these is that they are often presented as a laundry list rather than a portfolio. As the University of New South Wales statement notes, everything is equally important and everybody is responsible for every objective. To be implemented, strategic objectives need accountability and support by the key performance indicators (KPIs) of front-line service providers. Here we find that there is often no direct line-of-sight between some of the main institutional objectives and the KPIs of the academics. In fact, in some key instances the KPIs of the academics are completely divorced from the strategic objectives of the institution. We call this ‘hoping for A while rewarding B’.

Keywords: Strategic objectives; Local objectives; Key performance indicators (KPIs) (search for similar items in EconPapers)
Date: 2020
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DOI: 10.1007/978-981-15-3397-6_8

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