Organisational (Business) StrategyStrategy

Don Argus () and Danny Samson ()
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Don Argus: Australia Advisory Board
Danny Samson: University of Melbourne

Chapter Chapter 2 in Strategic Leadership for Business Value Creation, 2021, pp 47-88 from Springer

Abstract: Abstract Every successful organisation has at its foundation a sound and sensible strategy. Strategy defines purpose, goals and the means for achieving these. It exists in large organisations at a number of levels, from whole of organisation level to business unit and department, ultimately linked to team and individual goals and plans if it is to be fully mature and effective. Strategy is discussed in terms of its capability to guide decisions, from a strategy formulation perspective, using BHP and NAB as examples of large business, that variously were successful strategically, but not always so. Competitive strategy and ways of effectively implementing strategy are discussed. In the appendix to this chapter, we examine operational effectiveness, as it relates to implementation of strategic direction and strategic initiatives.

Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-15-9430-4_2

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DOI: 10.1007/978-981-15-9430-4_2

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