Big Data and Organizational Ambidexterity: A Strategic Perspective

Mawih Kareem Al Ani (), Rabia Imran () and Zainab Said Al Awaeed ()
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Mawih Kareem Al Ani: Dhofar University
Rabia Imran: Dhofar University
Zainab Said Al Awaeed: Dhofar University

A chapter in Fourth Industrial Revolution and Business Dynamics, 2021, pp 3-20 from Springer

Abstract: Abstract This chapter aims to discuss the relationship between big data and organizational ambidexterity and their relationship with some strategic objectives such as firm’s success, firm performance, innovation and competitive advantage. The organizational ambidexterity is defined in terms of exploration and exploitation activities while the big data is defined in terms of five dimensions namely, value, velocity, variety, volume and veracity. The chapter proposes a conceptual model that explains that the presence of both big data and organizational ambidexterity creates a positive influence on innovation which results in competitive advantage which in turn increase firm performance and result in long-term firm success.

Keywords: Big data; Organizational ambidexterity; Strategic objectives; Exploration; Exploitation (search for similar items in EconPapers)
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-16-3250-1_1

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DOI: 10.1007/978-981-16-3250-1_1

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