EconPapers    
Economics at your fingertips  
 

Utilization of New Technology in Incumbents—Development of Hybrid Products Through Insourcing of 3DCG Production

Takeyasu Ichikohji ()
Additional contact information
Takeyasu Ichikohji: Tohoku University

Chapter Chapter 6 in A Development Strategy for Hybrid Products, 2022, pp 91-107 from Springer

Abstract: Abstract The discussion so far has revealed that although hybrid technology is useful, it is not easy to introduce because it receives lower evaluation than the existing one, i.e., hand drawing. Therefore, it has shown that management of hybrid technology at the organizational level is important. In this chapter and Chap. 7 , actual cases of utilization of hybrid technology will be introduced. This chapter will analyze cases of insourcing of new technology and Chap. 7 analyzes cases of outsourcing of new technology. By comparing the development of hybrid technology of those two types of cases, methods of management will be explored. In Sect. 1, I present the analytical framework, which consists of three stages: (1) establishment of a new technology division, (2) establishment of management of the division, and (3) establishment of the collaboration between new and other divisions. Section 2 explores the differences between hybrid technologies used in 3DCG and hand drawing. Section 3, based on the analytical framework, reveals corporate behaviors for development of hybrid products. Section 4 shows the important roles that “adaptive engineers” and managers of the new technology division play in hybrid product development.

Date: 2022
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-16-4353-8_6

Ordering information: This item can be ordered from
http://www.springer.com/9789811643538

DOI: 10.1007/978-981-16-4353-8_6

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().

 
Page updated 2025-04-02
Handle: RePEc:spr:sprchp:978-981-16-4353-8_6