The Dynamics of Online Opinion Formation: Polarization Around the Vaccine Development for COVID-19
Gaurav Jain (),
Avinash Bapu Sreenivas (),
Samrat Gupta () and
Amit Anand Tiwari ()
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Gaurav Jain: Indian Institute of Management Ahmedabad
Avinash Bapu Sreenivas: Indian Institute of Management Ahmedabad
Samrat Gupta: Indian Institute of Management Ahmedabad
Amit Anand Tiwari: Indian Institute of Management Rohtak
A chapter in Causes and Symptoms of Socio-Cultural Polarization, 2022, pp 51-72 from Springer
Abstract:
Abstract According to the World Health Organization (WHO), social media-induced polarization caused due to the spread of misinformation related to the efficacy and side effects of a COVID-19 vaccine is potentially leading to vaccine hesitancy, one of the top ten threats to global health. In this study, we investigate the dynamics of social media polarization around COVID-19 vaccine which could be one of the causes of vaccine hesitancy. We use a simulation-based model of dynamical co-evolution in adaptive networks wherein interacting individuals influence each other’s opinions to arrive at a final network state. The opinion formation model simulates the temporal dynamics of social media polarization on the comments posted on different COVID-19 vaccine-development-related YouTube videos. The experimental results suggest that the degree of polarization in the online discourse, as measured by the time taken to form consensus, increases with recency in time. This finding significantly contributes to the highly contested debate around whether the flow of information on social media fosters or counteracts polarization.
Keywords: Polarization; COVID-19 pandemic; COVID-19 vaccine; Online opinion formation; Consensus formation; Social media (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-16-5268-4_3
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DOI: 10.1007/978-981-16-5268-4_3
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