The State of Play

Laura McHale ()
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Laura McHale: Conduit Consultants Limited

Chapter Chapter 2 in Neuroscience for Organizational Communication, 2022, pp 9-27 from Springer

Abstract: Abstract This chapter reviews the current state of the communications profession. We consider different types of communicator roles, whether communicators speak the same “language” as their colleagues, and why there is a curious lack of lateral mobility of these professionals in organizations. We observe how communicators do not position themselves within a larger behavioral scienceBehavioral science frame. We also review the potent threats of new technologies, including generative language modelsGenerative language models such as GPT-3GPT-3.

Keywords: Structural dynamics; Generative language models; Behavioral science; Career mobility (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-16-7037-4_2

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DOI: 10.1007/978-981-16-7037-4_2

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