Two Useful Models from Neuroleadership

Laura McHale ()
Additional contact information
Laura McHale: Conduit Consultants Limited

Chapter Chapter 6 in Neuroscience for Organizational Communication, 2022, pp 55-64 from Springer

Abstract: Abstract This chapter introduces two models from the neuroscience of leadership (or neuroleadership) that are especially useful for communicators. The SCARF™ modelStatus, Certainty, Autonomy, Relatedness, and Fairness (SCARF™) model reveals the primary threat and reward triggers in the brain, and the SCOAP modelSelf-esteem, Control, Orientation, Attachment, and Pleasure (SCOAP) model looks more holistically at human needs. The chapter also includes examples of how each may be applied to organizational communication. Lastly, we explore some of the potential pitfalls of neuroleadership approaches.

Keywords: SCARF model; SCOAP model; Neuroleadership (search for similar items in EconPapers)
Date: 2022
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-16-7037-4_6

Ordering information: This item can be ordered from
http://www.springer.com/9789811670374

DOI: 10.1007/978-981-16-7037-4_6

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().