GE Appliances: An American Catalyst

Danah Zohar ()
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Danah Zohar: The Chinese Academy of Art

Chapter Chapter 18 in Zero Distance, 2022, pp 195-201 from Springer

Abstract: Abstract The story of GEA’s transformation through the implementation of RenDanHeyi and what this is achieving. The new GEA as a model for other large American companies. The chapter is based on author’s visit to GEA headquarters and interviews with CEO, platform leaders, and members of small business units.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-16-7849-3_18

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DOI: 10.1007/978-981-16-7849-3_18

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