Technology Application in Tourism Event, Education and Training for Making a Nation’s Image

Md Rabiul Alam, Md Rashed Khan Milon, Muhammad Khalilur Rahman () and Azizul Hassan
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Md Rabiul Alam: University of Malaya
Md Rashed Khan Milon: Port City International University
Muhammad Khalilur Rahman: Universiti Malaysia Kelantan
Azizul Hassan: The Tourism Society

Chapter Chapter 9 in Technology Application in Tourism Fairs, Festivals and Events in Asia, 2022, pp 149-163 from Springer

Abstract: Abstract Technology application in the tourism industry has a significant influence on tourists’ experience of event education, training and tourism event, which can lead to help for making a nation’s image. The situation of a nation’s image can be changed by the adoption of digital technologies that might be used for the improvement of the general employability skills, problem-solving services, work attitudes as well as occupation-specific skills when an individual works in their organizations. Being the largest area in the globe, Asia accommodates diversities in its tourism events. The use of modern technology adds unique dimensions where tourists have become more technology-oriented in gathering their necessary information and knowledge about the tourism events, education and training that they tend to utilize. Many studies are being conducted covering tourists’ experiences on the application of technology in tourism events, education and training agendas. However, there is still scope to add to this specific area of research. The review chapter highlights tourists’ knowledge gained from the application of technology in event education, training and tourism events to promote a nation’s image. Using advanced technologies, tourism event education and training can help the nation for making a pragmatic shape of a country’s economy. This book chapter identifies a piercing challenge regarding the gap between technology application in using educational and training events for reconstructing the national image. It also explores the significance of technology application in tourism events for education and training, which could help to endorse the country’s image positively. The study proposes a successful methodology formulation and execution in the tourism events, education and training for tourists’ better knowledge from using the technology application.

Keywords: Technology application; Tourism event; Event education; Training; Nation image (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-16-8070-0_9

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DOI: 10.1007/978-981-16-8070-0_9

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