Digital Solution for Print and Publishing Media

Ceren Yegen () and Subhankar Das ()
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Ceren Yegen: Mersin University Faculty of Communication
Subhankar Das: Duy Tan University

Chapter Chapter 12 in Digital Entertainment as Next Evolution in Service Sector, 2023, pp 181-197 from Springer

Abstract: Abstract Newspapers, Books, and Magazine Publisher subscribers are declining with the release of several digital applications. Companies are looking for new means to distribute content through mediums such as the iPad because of its usability, user-friendliness, saving delivery costs, and global reach. We help print and publishing companies build digital solutions which enable them to deliver more personalized content over digital channels. Our print media mobile solution supports readership with digital media content delivery, thus increasing your return on investment through monetization. The authors discuss possible digital solutions for print and publishing media in this chapter.

Keywords: Digital innovation; Digital solutions; Print media; Digital media; Entertainment (search for similar items in EconPapers)
Date: 2023
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DOI: 10.1007/978-981-19-8121-0_12

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