One Step Ahead Is a Pioneer, Two Steps Ahead Is a Martyr

Xinwei Cao ()
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Xinwei Cao: Jiangnan University

Chapter Chapter 12 in Modern Business Management, 2025, pp 109-116 from Springer

Abstract: Abstract This chapter discusses the risks of being too far ahead in the innovation curve, citing examples where companies or individuals who pioneer new ideas often face challenges, while those slightly ahead of the curve reap the rewards. It touches on the balance between timing and innovation in the business world.

Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-981-96-0594-1_12

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DOI: 10.1007/978-981-96-0594-1_12

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