E-commerce Big Data Technical System

Jie Cao () and Jiawei Miao ()
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Jie Cao: Hefei University of Technology
Jiawei Miao: School of Management, Hefei University of Technology

Chapter 31 in Handbook of E-commerce in China, 2025, pp 619-661 from Springer

Abstract: Abstract In the research of e-commerce big data, constructing a reasonable research framework is crucial. In this chapter, we comprehensively introduce the technical system of e-commerce big data in a bottom-up manner. In summary, the technical system of e-commerce big data can be divided into three levels: the infrastructure layer, the big data layer, and the model layer. The infrastructure layer addresses the issues of data sources and acquisition, completing data preparation; the big data layer preprocesses the data, while adopting a secure and efficient method for storage, ensuring the efficiency and security of data access; and the model layer analyzes and mines the data, fully discovering the value of the data.

Keywords: Technical architecture; Data acquisition; Data storage; Preprocessing; Data mining; Knowledge representation; Decision-making (search for similar items in EconPapers)
Date: 2025
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DOI: 10.1007/978-981-96-7629-3_31

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