Lean Entrepreneurship and Why It Matters

George Watt

Chapter Chapter 4 in The Lean Entrepreneurship Playbook, 2024, pp 83-108 from Springer

Abstract: Abstract After reading Chapters 2 and 3 you may be thinking, “Forget it! Innovating and incubating new ideas in established organizations is too hard. It’s not worth it.” Don’t give up! Innovating in established organizations is incredibly rewarding. It can be a lot of fun, and it’s definitely “worth it.”

Date: 2024
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DOI: 10.1007/979-8-8688-0122-8_4

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