Introduction

Bernd W. Wirtz
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Bernd W. Wirtz: German University of Administrative Sciences

Chapter 10 in Business Model Management, 2020, pp 181-182 from Springer

Abstract: Abstract As an integrated and comprehensive management concept, business models may help a company to optimize the elements relevant for fulfilling service commitments in many areas. This management tool may be used in all corporate activities which help achieving a sustainable competitive advantage. In the context of business model management, an ideal-type, five-step process can be observed to reveal all relevant aspects.

Date: 2020
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-3-030-48017-2_10

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DOI: 10.1007/978-3-030-48017-2_10

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