Entrepreneurial Neurodiversity and AIs

Lucrezia Casulli () and Suzanne Mawson
Additional contact information
Lucrezia Casulli: University of Strathclyde, Hunter Centre for Entrepreneurship, Strategy and Innovation
Suzanne Mawson: University of Strathclyde, Hunter Centre for Entrepreneurship, Strategy and Innovation

Chapter 7 in Strategic Pivot of Artificial Intelligence, 2026, pp 111-121 from Springer

Abstract: Abstract This chapter discusses the practical applications of artificial intelligence (AI) in diagnosing autism spectrum disorder (ASD) through an innovative iPad-based serious game. It begins by specifying that the focus is on machine learning as it applies to health diagnosis. The case study presented involves a game designed to detect ASD in children with greater accuracy and earlier in the child’s life than traditional diagnostic methods. In the chapter, we begin by contrasting two perspectives on ASD: the medical view, which sees it as a disability, and the sociological perspective, which advocates for neurodiversity. Next, we emphasize the importance of early diagnosis for ASD, reporting on how it can significantly improve developmental trajectories and life outcomes for affected children. Professor Jonathan Delafield-Butt, who developed the game, shares insights on how movement patterns in children can indicate autism and how the technology has evolved to utilize touch-sensitive screens for data collection. Professor Delafield-Butt argues that AI does not replace the expertise of health professionals but serves as a complementary tool, expediting diagnosis and enhancing decision-making. The chapter concludes by detailing the various forms of value generated by this AI- powered tool, including economic benefits for healthcare systems and enhanced wellbeing for families and children undergoing diagnosis. By providing clearer, quicker insights into a child’s condition, the game not only alleviates anxiety for parents but also facilitates timely intervention for children with ASD. Ultimately, the article illustrates how AI can transform medical diagnostics in a socially inclusive manner, benefiting both practitioners and patients.

Keywords: Neurodiversity; AI-powered value creation; iPad serious game; Autism spectrum disorder; Entrepreneurship (search for similar items in EconPapers)
Date: 2026
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-3-032-03981-1_7

Ordering information: This item can be ordered from
http://www.springer.com/9783032039811

DOI: 10.1007/978-3-032-03981-1_7

Access Statistics for this chapter

More chapters in Springer Texts in Business and Economics from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().