Overview of Electronic Commerce

Efraim Turban, Jon Outland, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
Additional contact information
Efraim Turban: University of Hawaii
Jon Outland: Herzing University
David King: JDA Software
Jae Kyu Lee: Yonsei University
Ting-Peng Liang: National Sun Yat-sen University
Deborrah C. Turban: Turban Company Inc.

Chapter 1 in Electronic Commerce 2018, 2018, pp 3-39 from Springer

Abstract: Abstract Upon completion of this chapter, you will be able to: 1. Define electronic commerce (EC) and describe its various categories. 2. Describe and discuss the content and framework of EC. 3. Describe the major types of EC transactions. 4. Describe the drivers of EC. 5. Discuss the benefits of EC to individuals, organizations, and society. 6. Discuss social computing. 7. Describe social commerce and social software. 8. Understand the elements of the digital world. 9. Describe some EC business models. 10. List and describe the major limitations of EC.

Date: 2018
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DOI: 10.1007/978-3-319-58715-8_1

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