E-Commerce: Mechanisms, Platforms, and Tools

Efraim Turban, Jon Outland, David King, Jae Kyu Lee, Ting-Peng Liang and Deborrah C. Turban
Additional contact information
Efraim Turban: University of Hawaii
Jon Outland: Herzing University
David King: JDA Software
Jae Kyu Lee: Yonsei University
Ting-Peng Liang: National Sun Yat-sen University
Deborrah C. Turban: Turban Company Inc.

Chapter 2 in Electronic Commerce 2018, 2018, pp 41-76 from Springer

Abstract: Abstract Upon completion of this chapter, you will be able to: 1. Describe the major electronic commerce (EC) activities and processes and the mechanisms that support them. 2. Define e-marketplaces and list their components. 3. List the major types of e-marketplaces and describe their features. 4. Describe electronic catalogs, search engines, and shopping carts. 5. Describe the major types of auctions and list their characteristics. 6. Discuss the benefits and limitations of e-auctions. 7. Describe bartering and negotiating online. 8. Describe virtual communities. 9. Describe social networks as EC mechanisms. 10. Describe the emerging technologies of augmented reality and crowdsourcing. 11. Describe Web 3.0 and define Web 4.0 and Web 5.0.

Date: 2018
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DOI: 10.1007/978-3-319-58715-8_2

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