Passenger Behaviour
Philipp Boksberger
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Philipp Boksberger: HTW
Chapter Chapter 8 in Aviation Systems, 2011, pp 157-170 from Springer
Abstract:
Abstract Passenger behaviour is the study of how passengers think, feel, reason, select, and use products and services related to air travel. Aviation decision making explains and predicts a passenger’s choices of air travel and future travel intention. Understanding passenger behaviour is the key for airlines and airports to improve their products and services as well as their marketing strategies. Meeting passengers’ requirements leads to long-term profitability of the aviation industry.
Keywords: Service Quality; Customer Satisfaction; Behavioural Intention; Airline Industry; Aviation Industry (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-3-642-20080-9_8
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DOI: 10.1007/978-3-642-20080-9_8
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