Globalization of Operations

Yeming Gong
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Yeming Gong: EMLYON Business School

Chapter 2 in Global Operations Strategy, 2013, pp 43-68 from Springer

Abstract: Abstract In this chapter, we introduce the methods of operational globalization, mainly answering the question “how are operations globalized?” This chapter starts by introducing background knowledge of a firm’s globalization and studies the globalization of operations strategy from three views including competency, resource, and process-based views. Then we discuss the globalization of manufacturing and basic manufacturing globalization modes, and the globalization of service operations and basic services globalization modes. Several case examples including Globalization of Coca-Cola, Operational Globalization of Lenovo, BMW Global Manufacturing, KFC Global Service, and a case Globalization of Huawei illustrate the globalization of operations.

Keywords: Supply Chain; Globalization Mode; Global Supply Chain; Revenue Management; Theme Park (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-3-642-36708-3_2

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DOI: 10.1007/978-3-642-36708-3_2

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