Population Growth in Global Markets

Jo M. Martins (), Farhat Yusuf () and David A. Swanson ()
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Jo M. Martins: Macquarie University, Department of Marketing and Management
Farhat Yusuf: Macquarie University, Department of Marketing and Management
David A. Swanson: University of California Riverside, Department of Sociology

Chapter Chapter 4 in Consumer Demographics and Behaviour, 2011, pp 55-70 from Springer

Abstract: Abstract The fourth chapter discusses the growth of population over time and the influence of population growth on disposable income in the context of geographical regions of the world and stages of development. It reviews population growth over time and recent trends in it. It introduces the concept of the demographic transition. It examines its influence on population growth in countries at different stages of the transition and the impact and clustering of the world’s populations with different growth rates. Further, it examines hypotheses regarding future growth of populations in different world markets and its implications regarding the future population of countries at different stages of development. It examines the inevitable ageing of global markets over time. It also looks at hypothesised population futures and possible implications for future consumer behaviour in markets in different stages of the demographic transition and population ageing.

Keywords: Population Growth; Population Growth Rate; Disposable Income; Demographic Transition; Replacement Level (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:spr:ssdmcp:978-94-007-1855-5_4

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DOI: 10.1007/978-94-007-1855-5_4

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