Introduction

Steven Ney and Christoph Meinel
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Steven Ney: T-Systems International
Christoph Meinel: University of Potsdam

Chapter Chapter 1 in Putting Design Thinking to Work, 2019, pp 1-19 from Springer

Abstract: Abstract This chapter introduces the reader to the argument and the structure of the book. Essentially, the book is both a conceptual and empirical exploration into the way the methods and mindsets of design thinking can help transform large organisations. Before embarking upon that journey, this chapter outlines our conception of ‘design thinking’. We understand design thinking as being a way of mobilising the skills, experience and knowledge of small teams to tackle complex and uncertain challenges. The introduction concludes with a brief overview of each chapter.

Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:spr:undchp:978-3-030-19609-7_1

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DOI: 10.1007/978-3-030-19609-7_1

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