Intangible Assets in the Competitive Processes of the Cultural Touristic Destinations: An Empirical Evidence From Taranto's Destination

Nicolaia Iaffaldano and Pasquale Recchia
Additional contact information
Nicolaia Iaffaldano: University of Bari Aldo Moro, Italy

from ToKnowPress

Abstract: The research objective is to analyze the ‘widespread museum’ of the city of Taranto, the systemic set of widespread cultural heritage in the city and in the surrounding area, and to consider it in view of a cultural touristic destination. In particular, the research aims to verify if and how the ‘widespread museum’ may help to achieve social and economic positive externalities, so substantial benefits for stakeholders involved in the local community as the residents, public institutions, enterprises, due to the culture, aptitude to relation, cognitive abilities, knowledge, traditions, customs ingrained in a specific cultural area. Therefore, the role of intangible assets in the development of destination, as perceived by residents, has been defined through some synthesis indicators obtained by factor analysis - which point out the different perception in the areas of residence.

Keywords: destination management; cultural touristic destination competitiveness; intangible assets; destination sustainability; quality of life; society; ‘widespread museum’ (search for similar items in EconPapers)
Date: 2015
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.toknowpress.net/ISBN/978-961-6914-13-0/papers/ML15-331.pdf full text (application/pdf)
http://www.toknowpress.net/ISBN/978-961-6914-13-0/MakeLearn2015.pdf Conference Programme (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:tkp:mklp15:1631-1638

Access Statistics for this chapter

More chapters in Managing Intellectual Capital and Innovation for Sustainable and Inclusive Society: Managing Intellectual Capital and Innovation; Proceedings of the MakeLearn and TIIM Joint International Conference 2015 from ToKnowPress
Bibliographic data for series maintained by Maks Jezovnik ().