Social Media and Human Capital – How Facebook Creates Social Capital?

Olga Smalej and Anna Gagat-Matula
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Olga Smalej: Maria Sklodowska-Curie University, Poland
Anna Gagat-Matula: Maria Sklodowska-Curie University, Poland

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Abstract: Issues related to social media seem to be particularly important at the time when we observe processes connected with globalization. The text outlines social networking and social capital of people who use Facebook in their everyday life compared with the social capital of Facebook nonusers. The contemporary society and especially young people build their social networks through Facebook. While defining what a social network is, the article also presents a picture of social changes in building relations caused by Internet in the 21th century Europe. The presented results are based on a survey conducted in 2015. This survey shows the difference between the social capital of people who use Facebook and the social capital of people who do not use Facebook. In the present study, the social capital of Facebook users is understood as a form of social activity (meetings, conversations), involvement and activities in social organizations (membership, organization, spreading social information).

Keywords: social media; social networking; human capital; social capital; society; Facebook (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:tkp:mklp15:2211-2218

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