A Study on Public Participation, Experiential Marketing, Tourism Image and Benefits of Leisure

Ying-Yueh Su, Yen-Ku Kuo and Bang-Li Chang
Additional contact information
Ying-Yueh Su: Chinese Culture University, Taiwan
Yen-Ku Kuo: Chinese Culture University, Taiwan
Bang-Li Chang: Chinese Culture University, Taiwan

from ToKnowPress

Abstract: Bang-Li Chang

Keywords: public participation; experiential marketing; tourism image and benefits of leisure (search for similar items in EconPapers)
Date: 2016
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.toknowpress.net/ISBN/978-961-6914-16-1/papers/ML16-116.pdf full text (application/pdf)
http://www.toknowpress.net/ISBN/978-961-6914-16-1/MakeLearn2016.pdf Conference Programme (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:tkp:mklp16:619

Access Statistics for this chapter

More chapters in Managing Innovation and Diversity in Knowledge Society Through Turbulent Time: Proceedings of the MakeLearn and TIIM Joint International Conference 2016 from ToKnowPress
Bibliographic data for series maintained by Maks Jezovnik ().