Stay Relevant to Stay Profitable:Service Transformation Strategies to Grow Your Customers in Unprecedented Times
Neeta Lachmandas-Sakellariou
in World Scientific Books from World Scientific Publishing Co. Pte. Ltd.
Abstract:
Service transformation is about ensuring that you stay relevant to your consumers. The world is seeing unprecedented change and your customers are also changing alongside this. How do you stay relevant to them so that they stay loyal to you?
Keywords: Service Transformation; Transformation; Transformational Leadership; Service Excellence; Customer Satisfaction (search for similar items in EconPapers)
JEL-codes: M1 M10 M31 (search for similar items in EconPapers)
Date: 2023
ISBN: 9789811274268
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